Archive for June, 2009
Arizona, USA: Scottsdale firm to distribute tea in Middle East
Posted by Admin in General Tea News, Tea Industry News, Tea Product News on June 27, 2009
by Jane Larson
China Mist Tea Co., one of Scottsdale’s long-standing small-business success stories, is expanding to the Middle East.
The wholesaler of flavored teas has launched a distributorship in Dubai, United Arab Emirates, that will market its teas to hotels, restaurants and grocery stores in the thriving commerce center. Read the rest of this entry »
One Love: British Tea Council Describes Their Perfect Cup
Posted by Admin in General Tea News, Tea Culture / Ceremony, Tea Recipes on June 22, 2009
by alexis
British magazine, Waitrose Food Illustrated, took a close look at their nation’s beverage of choice, tea, by commissioning a survey that sought to discover what made the perfect cup. In order to gain true insight, the magazine questioned a 70-person panel, dubbed the Tea Council, which was made up of ”top chefs, food and drink writers, tea experts, etiquette gurus, builders, hoteliers, cabbies, vicars and teachers.” Each panel member was asked the seemingly simple (but obviously complicated) question, “how do you make the perfect cup of tea?”
The British Panel specifically described their perfect cup as:
- English Breakfast loose leaf tea
- In a mug
- Steeped for 3 1/2 minutes exactly
- Made in a China pot, which must be pre-warmed
- Tea In First
- Splash of milk
- No sugar
India: Regional tea on a roll
Posted by Admin in Tea Industry News, Tea Product News on June 14, 2009
By Ishita Ayan Dutt / New Delhi
Be it politics or any other issue, the trump card seems to be “local”, always. Take regional packet tea brands, which have held on to their turf despite the onslaught from big brothers like Tata Tea and Hindustan Unilever.
Numbers validate the clout of regional brands. They have a 40 per cent share in the packet tea market, which accounts for half of the 962 million kg tea produced in the country.
What makes the brands tick is their response time and exhaustive distribution network , says Parag Desai, director, Wagh Bakri Tea group, the largest selling privately-held packet tea company with a turnover of Rs 400 crore. The company’s sales are primarily from three states — Gujarat, Rajasthan, Madhya Pradesh — though it made inroads in Maharashtra last year.
“We understand the taste and preferences of our customers because we do the tasting and blending ourselves,” says Desai. The company conducts at least two consumer surveys every year to adapt to changing taste buds. Read the rest of this entry »
India: Buyers cry foul over e-mode tea auction
Posted by Admin in Tea Industry News on June 12, 2009
Express Buzz.com
By P B Jayasankar
KOCHI: The Tea Board’s ambitious plan to migrate to 100 percent e-mode tea auction at Kochi went haywire as the tea buyers accused the Board of thrusting an ‘unfriendly’ system
on them. However, the Board claimed that the system was fine and was aimed at showering benefit to all in the tea industry.
The Tea Buyers’ Association president M K Ajit said that auction did not take place on the second day on Wednesday. Even as the Tea Board opened trading, there was no buyers willing to take part in the trade. He said that the transition from the hammer-and-cry mode to the e-mode was not smooth as there were several anomalies in the system and the buyers were not trained for the changeover. The bi-weekly tea auction could not held the previous week as part of preparations for the migration. This will lead to scarcity of tea in the market leading to increase in tea prices, he said.
When contacted, R Selvam, Assistant Director, Tea Development in the Tea Board, Coonoor, dismissed speculations that suspension of trading in the auction centre will lead to scarcity of tea or price rise. Read the rest of this entry »
Iced tea punches and mocktails: variations on a theme
Posted by Admin in Tea Recipes on June 10, 2009
By Elizabeth Urbach, San Jose Tea Examiner
Did you know that June is known as Iced Tea Month among tea-lovers? With the beginning of summer comes the perfect weather for a refreshing glass of iced tea. Although there is no reason to become bored with good old iced tea – because of the wide range of flavored teas commercially available – tea can be used to make many other cold beverages, both alcoholic and non-alcoholic.
Alcohol-free beverages include punches, virgin cocktails or “mocktails”, spritzers, and of course, the ever-popular Arnold Palmer. Named for one of the most famous California golfers, an Arnold Palmer is nothing more than iced tea and lemonade mixed together in equal parts. It is one of my favorite ways to drink iced tea in the summer! You can also add things like rose water, orange flower water, and simple syrups flavored with mint, orange peel or other fruits to your iced tea for more variation.
Here are two of my favorite non-alcoholic tea recipes. They are simple, tasty and refreshing! They’re also perfect beverages to serve at summer barbecues, because they’re safe and healthy for everyone, and tasty enough to delight adults. Read the rest of this entry »
Recipe: tea butter
Posted by Admin in Tea Recipes on June 8, 2009
There was a technique for infusing butter with tea on the website portion of Fabian’s book. Realizing all of the potential uses of such a base element led me to try it.
L-theanine: New drinks promise focus, but more research attention needed
Posted by Admin in Tea Industry News, Tea Product News on June 6, 2009
Energy-drink firms find an extract that promises to improve concentration
By Shari Roan
Loaded with caffeine and taurine to stimulate the central nervous system, energy drinks have become the go-to solution when you need a quick, energizing pick-me-up. But sometimes energy isn’t what you need. Concentration and attention can start to fade in the face of those midafternoon doldrums and a host of distractions. Something to enhance focus would do the trick.
Some beverage manufacturers say they have just the solution. They’re touting a new kind of drink that emphasizes focus over ferocity. The key substance is the amino acid L-theanine, which preliminary research suggests might calm the brain to enhance concentration and mental stamina.
L-theanine is not a new discovery. The substance comes from the Camellia sinensis plant species, otherwise known as tea. Read the rest of this entry »
Georgia, USA: Tea room booms in recession
Posted by Admin in Tea Houses & Tea Tours on June 4, 2009
The Magnolia and Ivy team room in Americus is surviving when many small businesses are not.
By Jana Barnello
Terri Eager’s been in the tea business for 15 years, but moved the tea room into the Windsor Hotel in Americus six months ago. Since then, she says business has been great. Mothers, daughters, friends, and family come from all over Georgia and the country to have a Victorian era themed tea party.
“Just having something totally different from the same old, same old,” Carol Rumph, who was at the tea room celebrating a friend’s birthday, said. “I think it’d be a good way to relax, get your mind off your troubles.”
Here’s a link to the Windsor Hotel if you’re interested in trying the tea room, http://www.windsor-americus.com/.
UK: Get Into Shape For Summer With Green Tea
Posted by Admin in Tea Industry News, Tea Product News on June 1, 2009
With research demonstrating that green tea can successfully aid weight loss, leading online tea retailers Fine-T have reported a surge in orders in the run up to summer.
Research has demonstrated that drinking green tea is one of the most effective weight loss methods and this has prompted a rise in the amount of people ordering green tea from the supplier, in an attempt to look and feel healthier this summer.
Many people try green tea as a solution for weight loss, but are put off by the taste. This is due to the fact that they are using water which is at the wrong temperature. The Fine-T tea machine takes care of this, leaving you with a perfect cup of tea, every time. Read the rest of this entry »
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